Friday, February 11, 2011

Daily Campus - Spend less to say ‘I love you’

On the list of bogus commercial holidays Valentine's Day comes in right after Halloween.

Some may accuse Hallmark or the candy companies of scheming together to boost their profits, while others may just become acutely aware of their single status.

Regardless, there is no ignoring cupid and his arrow this time of year. Our culture demands gifts be bought and reservations be made. I've conjured up several thoughtful Valentine's Day ideas to make your boo smile without breaking the bank.

Valentine's Day is Mother's Day 2.0 – restaurants will be packed. Don't even think about waiting less than an hour without a reservation. Furthermore, a nice dinner for two can easily cost $50. Solution: consider staying in. Prepare your date's favorite dish. Or, if you both like cooking, cook together. Cooking together not only allows you to bond, but you don't have to worry about obnoxious crying babies at the table next to you. Taking the time to select the cuisine and set just the right ambiance will make for special night, no doubt.

Skip the florist. Flowers are a formality on Valentine's Day, but the grocery store is just as suitable as a specialty shop if done right. Put them in a nice vase and you're good to go. No one is going to judge you or know the difference. If you do one thing, stop by the store and grab some flowers because if you neglect the day altogether you'll certainly be in the dog house.

I say flowers, you say... chocolate. It wouldn't be Valentine's Day without those cellophane wrapped hearts filled with candies you have match up like a game of Memory. Don't buy a huge box of Forest Gump mystery chocolates. Go for quality, not quantity. Buy a truffle or a chocolate covered strawberry instead. You will save a little money and maintain good taste. Keep it classy, SMU.

Valentine's Day may be a Hallmark holiday, but that doesn't mean you must seal your card with their infamous golden crown. Some of the most meaningful cards are handwritten. Take time to express yourself on blank stationary. If you don't have stationary on-hand, pick up some simple, timeless cards. Use them for thank-you notes, birthdays, or simple letters. Over time your card savings will add up.

If you feel compelled to go beyond the traditional dinner, flowers and cards, do something thoughtful. Whether it is a framed portrait of you two or a pair of shoes you noticed your mate coveting, show that you care. It's not the dollar amount – It's the thought that gives a gift value.

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